Case Study: Blogging with John Chow – 9 Months Later

Blogging with John Chow Review

I fully intended to update this case study a few months ago, but with increasing blog comments, affiliate promotions and video recordings – time slipped by without any warning.

During this time, I moved my hosting account from Hostgator to Bluehost and neglected to turn on the traffic tracker inside of CPANEL. Hostgator automatically had it turned on, but I was unaware that I needed to do this myself with Bluehost.

Lesson learned.

Alexa Ranking

It’s been 9 months since I bought and implemented the Blogging with John Chow course and want to share the results with you since the last case study update that was performed in March earlier this year – 7 months ago!

Before I purchased John’s course, my Alexa rankings for December 31, 2012 were as follows:

Figure 1: Alexa Rankings, December 31, 2012

December 31, 2012 Statistics

My Alexa rankings continued to show improvement and on March 8, 2013, I posted the following:

Figure 2: Alexa Rankings, March 8, 2013

Alexa Ranking, March 08, 2013

Checking the Alexa rankings today, we see a significant improvement:

Figure 3: Alexa Rankings, September 15, 2013

Alexa Rankings, September 15, 2013

The sites linking in more than doubled and the Alexa traffic rank improved considerably. Remember, a lower Alexa traffic rank number means a website is climbing in the ranks; therefore, a lower Alexa number means the website is gaining in popularity.

It won’t be much longer before the blog is within the top 100,000 of Alexa and this IS a good indication that activity is greater now than it was before I started implementing the tips I learned with Blogging with John Chow.

The Blog Stats

Let me show you the previous blog statistics for the same months shown above and then we’ll take a peek at the current traffic statistics from CPANEL and what they look like today.

Figure 4: Web Traffic Stats 2012

Blogging with John Chow, Dec 2012 Traffic

Figure 5: Web Traffic Stats, March 08, 2013

Alexa Statistics, March 08, 2013

It’s interesting to see that it only took 8 days for March traffic to catch up to January (Figure 5) and by the time the end of March was upon us, traffic doubled from January and nearly doubled from February (Figure 6).

Figure 6: Web Traffic Stats, May 13, 2013

Web Traffic Stats, May 13, 2013

The blog received less traffic in May than April because Hostgator had my hosting down more than it was live. I was tired of having a nonfunctional blog so I moved the hosting to Bluehost. when I forgot to turn traffic stats back on and for the remainder of May, June and part of July – I didn’t log the traffic statistics.

However, the statistics from July weren’t too bad considering I only lost 9 days of logging and take a look at September. Traffic is continuing to add up, which I am grateful to learn. If it remains steady, September should turn out better numbers than August.

Figure 7: Web Traffic Stats, September 15, 2013

Web Traffic Stats, September 15, 2013

It’s important to note that I haven’t implemented everything I learned in the Blogging with John Chow course and I still need to do this, time permitting.

However, I am working on putting together an and trying to finalize my product for launch so I’ll implement new ideas from John’s course as soon as I can.

How Do the Other Numbers Stack Up?

Since December 2012:

  • rose from 9 to 215 likes on Facebook
  • Klout score rose from 47 to 54, thanks to engagement on Facebook & Twitter
  • Subscriber numbers increased, significantly – in several niche areas.
  • Income is $500 more a month than it was in December of 2012.
  • Amazon and Squidoo earnings dropped since I stopped publishing Squidoo lenses.

There’s room for improvement, but I’m not going to complain about the results received thus far. I’m quite pleased to see traffic is steadily increasing and I’m certain once my product is circulating, these numbers will continue to rise as engagement increases.

There’s plenty of work to complete and I may need to consider outsourcing in the future to prevent stagnation of my business. While I managed to get this far as a solo act, it’s becoming increasingly apparent that I would gain better results if I worked ON my business, rather than in it.


My decision to purchase Blogging with John Chow was warranted so if you’re sitting on the fence to buy it – don’t wait to invest in your business! If you want similar results, grab a copy of Blogging with John Chow.


How is your web traffic coming along? Leave a comment below and let me know!

Thanks for reading,
– Bonnie

P.S. Did you enjoy this message? If so, please share it with your friends so they can benefit from schmoozing. Then, if you want to get more messages like this one, connect with me via my social links below or hop aboard my notification list. I would like to keep in touch.

About Bonnie Gean

Bonnie is a full-time writer and marketer with over 20-years of experience as an entrepreneur. She loves helping people overcome the technical challenges associated with an online business. Need a step-by-step tutorial? Simply ASK her and she'll help you too.

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  1. I would love to have this, but money is tight right now, plus not sure when I will feel up to doing any more courses and challenges. I am feeling better, but I know I need to keep taking it easy. That is so hard when you’re feeling better too. Dang it!

    This has been on my list of courses to “consider” for awhile. The timing or the money just never seems to line up. You case study results look very good and has taken this from my ‘consider’ list to my ‘will buy’ list…at least at some point. ;) Thank you for sharing, Bonnie.
    Patti Stafford recently posted…Health Issues – My Pancreas and MeMy Profile

  2. Hi Bonnie,
    I have had John’s blogging course for some time now. I got it back when I was so sick and having all the tests run. It has languished since then.

    I took it out, dusted it off, and began again the first of this week. I’m cleaning up my blog posts (in anticipation of getting a blog facelift…different theme, colors, etc) and ran across a rant concerning the course. I went right then, signed in, and just started over!

    Every time I start something, I come over here and you are talking about it. How about that? Serendipity?
    Ruth Clark recently posted…Eliminating Those Things That Hold Us BackMy Profile

  3. Wow, way to go. You’re nailin’ it.
    :)
    Debra
    Debra Jason recently posted…The Miracle of Social Media & Boulder’s 100-Year FloodMy Profile

  4. Impressive results in 9 months.

    Like Edie, I got the course and then “forgot” to implement it. For the rest of September I’m going to continue focusing on building my PLR store, so I’ll be looking at implementing it in October. I should probably join your writing challenge on Facebook as well, just to keep me on target.

    Thanks for publishing your results.
    Nadia recently posted…30 Day PLR Store Challenge – Day 14My Profile

  5. Bonnie,

    Is Ezine Articles still a viable medium for internet marketing? How do you use that site? For back links? Or something else?

    Ron

    • Do you want to make money as an affiliate marketer or product creator?

      If you said yes, then sending articles to EzineArticles.com would help you gain added exposure for the products you wish to promote.

      I never send articles to directories just for the back links. I do it because I want my articles republished by website owners and newsletter editors.

      E X P O S U R E is the name of the game here.

      If you were to write for a column in a newspaper – why would you continue writing for it week after week?

      1. To help others learn or solve a problem
      2. To get known within a community
      3. To gain visibility within the marketplace
      4. To get recognized as an authority in your field
      5. To gain satisfaction

      Or so many other reasons, which are too many to mention.

      Let me ask you another question.

      Why do people tell you it’s advantageous to guest blog? Consider what would happen if Copyblogger accepted and posted one of your articles. How would this help you? How much traffic would it provide to the link within your resource box?

      That’s exactly why article marketing works and will continue to work as long as people need content for their websites, special reports and newsletters.

      So now, let me redirect the question back to you. Why would you use EzineArticles.com to post your articles?
      Bonnie Gean recently posted…15 Grammar Mistakes That Cause Your Writing to Lose EffectivenessMy Profile

  6. I am definitely looking into this. While my Alexa score has been doing awesome the last few months, I would really like to steadily improve my UMPV.
    Nicole recently posted…Modern LoveMy Profile

  7. That’s great news! His course is one more that is hanging around my desktop not seeing any action as yet. Best take a second look at it.
    Edie Dykeman recently posted…A Toy Buying Guide for GrandparentsMy Profile

  8. What fantastic results. I have to be more systematic with my approach and not just running random ……. this has been my year of learning, now time to get organised and really go for it!
    Tamsin recently posted…Buzz Lightyear Costume for the BoysMy Profile

  9. Bonnie,

    It is good to see that your site is climbing in the Alexa rankings. Keep up the good work.

    Ron
    Ron Kincaid recently posted…NFL BEST QUARTERBACKS OF ALL TIME–ROGER STAUBACHMy Profile

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