We started this challenge during a time when Tiffany made a major decision about her marriage and now she needs to create more PLR to fund private school for her kiddies. This means she has less time to dote on the challenge.
However, that does not let you off the hook. 🙂 You’ll continue moving forward with my help because we both know how important it is for you to build residual income.
We’ve focused on sales letters lately. Here’s what we covered so far:
- On Day 46, I talked about features and benefits.
- On Day 47, I shared a simple recipe for creating sales letters.
- On Day 48, I asked you to tell your story.
- On Day 49, I asked you to prove you’re credibility.
- On Day 50, I shared how you can use social proof.
Three Things to Include on Your Sales Letter
Continuing on the sales letter training, we’re going to discuss the P.S., your guarantee and closing statement. Neither is hard to write – some say they’re the easiest part of a sales letter. With practice, you’ll have them mastered in no time at all!
The guarantee is the section of your sales letter where you remove all the risk (reasons) why a person would be hesitant to purchase your product.
You’re giving them permission to try your product before they make a final decision to keep it. The guarantee lets your readers know they have a way out if they feel your product isn’t for them.
Give them a reason to try your product by giving them permission to return it for a full refund if they aren’t completely satisfied.
You Can’t Lose with My 100% Ironclad Satisfaction Guarantee
I’m so confident you’ll be happy with the Article Writing Workshop that I’m willing to extend a 100% money back satisfaction guarantee.
All I ask is that you give it a thorough test and if you don’t like it just email me within 60 days and I’ll refund 100% of your money.
No hard feelings and we’ll part as friends.
The Closing Statement
Plain and simple, this is where you ask for the order. I like to include a little clause before the order form that tells the reader it’s time to make a decision. They can either walk and regret their decision or take me up on my offer.
It’s Time to Decide
You can walk away and regret your decision OR you can take me up on my generous risk-free offer and click the order button below. The next move is up to you.
You and I both know that if you’ve read this far in the letter, you’re seriously interested in attracting targeted buyers to your products, programs or services and generating tons of FREE publicity for your business.
It’s time to TAKE ACTION. Click the button below to place your order.
The P.S. Area
I like to treat the P.S. in the same fashion as the headline. I like to announce the main benefit or the top three benefits of purchasing my product, along with a reminder about the risk-free guarantee. I do this because people tend to skim a sales letter.
They’ll start at the top and go immediately to the bottom to find the price and see if there’s a guarantee in place. I also use this area to give one more plea as to why they shouldn’t wait to place their order.
It boils down to whether or not you want to attract targeted buyers to your website. You can generate a ton of FREE publicity to your website, but you must be willing to take action!
For your sake, I hope you make the right decision and decide to work with me. Together, we’ll turn you into a category authority and attract targeted buyers to your website. I look forward to working with you!
Community Building Specialist
P.S. You don’t want to put this off because you can produce high quality articles that get published, attract targeted buyers and generate a ton of free publicity for your business! You can begin immediately once you grab your copy of the complete step-by-step system!
P.P.S. I urge you to act now! The sooner you get started, the faster you’ll see results. Remember, if you’re not entirely satisfied with your purchase, I’ll return 100% of your money with no questions, no hassles and we’ll part as friends.
That’s wasn’t so bad, was it? Now it’s your turn to write out your bottom three sections of your sales letter.
How much of this do you have completed? Leave a comment and let me know!
Thanks for reading,
P.S. Did you enjoy this message? If so, please share it with your friends so they can benefit from schmoozing. Then, if you want to get more messages like this one, connect with me via my social links below or hop aboard my notification list. I would like to keep in touch.